The intention behind commencing the Private Label production process with Hula Global is to ensure it is structured, transparent, and efficient, especially given the fact that this particular program is designed for enterprise brands, retailers, and funded startups who are operating at scale.
The first step in the process is quite simple: you are supposed to submit your designs and product brief using the official inquiry form.
The initial submission is more than just a form submission. It is a chance for you to introduce your brand, product idea, and production needs.
Usually, you will be supposed to provide your tech packs, design sketches, measurement charts, fabric choices, intended quantities per style, target markets, and intended timelines. The more information you provide, the better the team will be able to evaluate feasibility and align on expectations from the very start.
If you don’t have finalized tech packs yet, you can still provide a formatted product brief with your idea, reference images, target price positioning, and fabric choices.
However, since the Private Label Program is meant for brands that have moved past the product-market-fit stage, having defined specifications will help expedite the review process considerably.
After you submit your form, the team will review your information internally. This internal review will cover the assessment of production volume, product type fit, factory specialization needs, estimated order volume, and overall compatibility with the Private Label format.
Since this program is based on container quantities and usually involves orders of 10,000 to 20,000 units per style, order volume is an important criterion for qualification.
After the internal review, a consultation call will be arranged to discuss your order. This consultation call is an important part of the onboarding process. This will enable both parties to discuss technical specifications, production schedules, fabric sourcing requirements, and shipping arrangements such as FOB, CIF, or DDP.
During this call, the designated representative will ask you a series of questions to ensure that all the operational factors are well understood before any sampling or pricing takes place.
The scoping discussion may also involve analyzing your target retail markets. Each country has its own set of compliance issues, which may include labeling, fiber content disclosure, packaging, and customs classification.
These issues are addressed early on to avoid problems down the line in the production process.
Budget alignment is also a part of this discussion. The group may give you rough estimates of costs based on volume, fabric type, and complexity. Because private label production is based on economies of scale, knowing your volume commitment up front helps to determine the cost structure and feasibility.
If both sides are in agreement to proceed, the next phase of the discussion will typically involve sampling.
This phase involves securing fabrics and trims and creating prototypes based on your approved tech packs. Sampling allows you to verify fit, construction, and finish details before proceeding with large-scale production. Sampling phases may continue until final approval is obtained.
After the samples are approved, a Purchase Order (PO) is placed, and mass production is planned. The production schedule takes anywhere from 60 to 90 days after the PO is accepted, assuming that all the material and packaging information is locked in.
Throughout the process, a specific production manager is assigned to handle communication and monitor progress. This ensures that there is no confusion as the project moves along from fabric sourcing to cutting, stitching, inline inspection, pre-final inspection, and final AQL inspection for quality.
Simultaneously, logistics planning is also considered. Shipping terms such as FOB, CIF, or DDP are agreed upon, and approximate shipping times are calculated based on the destination market.
When shipping in containers, arrangements for booking and export documentation are also planned.
For brands that are worried about protecting their intellectual property, NDAs and non-exclusivity agreements can be negotiated before mass production begins.
The entire onboarding process is designed in a way that reduces ambiguity. Instead of jumping headfirst into manufacturing, the scoping process is designed in such a way that expectations, volumes, pricing, timelines, and regulatory requirements are all in sync.
It is also important to note that preparation before the process begins definitely helps. Brands that are better prepared with finalized tech packs, volume requirements, and feasible timelines find the onboarding process much easier.
To conclude, to begin the process, you need to submit your designs and product brief via the inquiry form. After that, a consultation call is arranged to scope your order.
After that, sampling, approval, production scheduling, quality checks, and logistics are all arranged systematically. This helps ensure that large-scale Private Label production begins clearly and efficiently.
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Programs
If you are exploring the idea of starting a fashion brand – Join the Masterclass
If you are 100% sure of launching a clothing brand or are in the process of launching a clothing brand – Join the Bootcamp
If you are looking for a low MOQ supplier, inquire about the Co-pilot program.
If you have a private label brand and you are looking to scale up – Join our Private Label Program.
If you are looking for surplus & Liquidation deals – join our liquidation program.
If you are not sure about joining the bootcamp, – Join the Masterclass to get a feel of what Bootcamp has to offer and if you still have questions, you can email us at [email protected]