An inquiry is the initial stage of a potential business opportunity. It is similar to an RFP (Request for Proposal). At this stage, the buyer expresses interest in sourcing a product and shares limited details to help you assess feasibility.
An inquiry typically includes basic information such as:
Product category
Estimated quantity
Target pricing (if available)
Tentative timelines
Basic specifications
The purpose of an inquiry is to evaluate whether your factory can meet the buyer’s requirements. You review the details, assess feasibility, and respond with a quotation or proposal.
At this point, no transaction has been confirmed. It is simply an opportunity.
An order, on the other hand, is the confirmed stage of the transaction. Once pricing, specifications, timelines, and terms are mutually agreed upon, the inquiry converts into a Purchase Order (PO). This is when production commitments begin.
In short:
Inquiry = Opportunity to quote
Order = Confirmed business with agreed terms
Hula Global guarantees a minimum of 2 inquiries per month or 6 inquiries per quarter (whichever is earlier). However, receiving inquiries and converting them into confirmed purchase orders are two different stages.
While we ensure a steady flow of inquiries, it is ultimately the factory’s responsibility to:
Provide competitive and accurate quotations
Respond promptly
Align on pricing and production timelines
Meet buyer expectations
Successful conversion depends on pricing alignment, communication, capability, and buyer confidence.
To summarize clearly:
An inquiry is a potential opportunity.
An order is a confirmed commitment.
Inquiries are guaranteed at a minimum level.
Order conversion depends on mutual agreement between buyer and factory.
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Programs
If you are exploring the idea of starting a fashion brand – Join the Masterclass
If you are 100% sure of launching a clothing brand or are in the process of launching a clothing brand – Join the Bootcamp
If you are looking for a low MOQ supplier, inquire about the Co-pilot program.
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If you are looking for surplus & Liquidation deals – join our liquidation program.
If you are not sure about joining the bootcamp, – Join the Masterclass to get a feel of what Bootcamp has to offer and if you still have questions, you can email us at [email protected]
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