We completely understand why this question comes up, especially for fashion startups and growing brands that are trying to test the market before committing to larger volumes. Ordering 200 pieces of hoodies or sweatshirts may seem reasonable from a brand owner’s perspective, particularly when you are working with limited capital or launching a new collection. However, as a factory supplier, our decision-making process is driven by a very different set of operational and financial realities.
At Hula Global, we actively work with fashion startups, as well as small and medium-sized brands, rather than focusing only on large box retailers. That said, it is important to understand that we are still a factory-led supply partner. This means we must evaluate every order through the lens of production feasibility and fixed cost recovery.
Factories operate with significant fixed costs that remain constant regardless of the size of the order. These include labour wages, utilities, machinery maintenance, rent, compliance costs, and administrative overheads. Whether a factory produces 200 pieces or 20,000 pieces, many of these costs do not change proportionally. As a result, smaller orders tend to absorb a disproportionately high share of these fixed costs, making them economically unviable.
When we assess an order request, we do not look at quantity alone. Instead, we evaluate the total order value and whether it crosses a certain financial threshold that allows us to run production without incurring losses. If the order value falls below this threshold, even if the design is simple or the quantities seem manageable, it becomes difficult for a factory supplier to justify proceeding.
Hoodies and sweatshirts, in particular, are more complex garments compared to basic products like t-shirts. They involve heavier fabrics, higher GSM materials, additional trims, and more detailed construction processes. These factors increase both material costs and production effort, which further raises the minimum viable order value needed to make production feasible.
In the case of a 200-piece order for hoodies or sweatshirts, the total value of the order typically does not cover the factory’s fixed costs. Even if raw materials and making costs are technically met, the contribution toward overhead expenses remains too low. From a factory’s perspective, accepting such an order would mean allocating time, labor, and machinery to a project that does not recover operational expenses.
This is why we often say that while we try our best to support emerging brands, there are clear economic limits to what a factory supplier can accommodate. Below a certain order value, the production simply does not make financial sense. This is not a reflection of the brand’s potential or seriousness; it is purely a matter of sustainability from the manufacturing side.
It is also important to note that factory suppliers are structured to handle production at scale. Our systems, teams, and workflows are designed to manage larger production runs efficiently. When we divert these resources to very small orders, it disrupts production planning and affects overall operational efficiency.
For brands looking to produce small quantities, especially during the testing phase, alternative options such as local manufacturers, wholesalers, or small-scale units may be more suitable. These suppliers often have lower overheads and more flexible cost structures, allowing them to take on smaller orders without incurring losses.
At Hula Global, our goal is to build long-term, sustainable relationships with brands. This requires ensuring that every order we accept is viable for both parties. When an order request for 200 pieces of hoodies or sweatshirts is declined, it is not because we are unwilling to work with growing brands, it is because the order value does not align with the financial realities of factory-level production.
We encourage brands to plan their sourcing strategy with these factors in mind. Understanding how factories operate and why minimum order values exist can help set realistic expectations and lead to better sourcing decisions as your brand grows.
In summary, the rejection of a 200-piece hoodie or sweatshirt order is driven by fixed cost considerations and economic feasibility. As a factory supplier, we must ensure that every production run covers operational expenses and remains sustainable. Once order volumes or order values increase to a level that supports this balance, we are more than happy to explore working together.
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Programs
If you are exploring the idea of starting a fashion brand – Join the Masterclass
If you are 100% sure of launching a clothing brand or are in the process of launching a clothing brand – Join the Bootcamp
If you are looking for a low MOQ supplier, inquire about the Co-pilot program.
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If you are not sure about joining the bootcamp, – Join the Masterclass to get a feel of what Bootcamp has to offer and if you still have questions, you can email us at [email protected]
